We-Resonate Saving Water, The New Luxury and Ethical Fashion.

water droplet in dried up leaf

I can’t believe I took this photo, but I can make saving water a reason not to buy NEW (ok, don't freak out, less NEW).

How precious is this water drop! Contrast with the monster of... Industrial water pollution (20% made by the fashion industry) which is affecting people, planet and profit. We all try to turn the tap off whilst brushing our teeth (right?) but it's the water used in the production of our clothes that's making a huge, horrible, impact.